AGAATI
About AGAATI
AGAATI derived from the Sanskrit word Agati means "Origin", arrival or arising. For us this translated to the emergence of a passionate brand with a purpose-to serve our clients with beautifully handcrafted eco-artisanal designs.
At the heart of AGAATI is the celebration of women as exquisite, bold, and nurturing beautiful beings. We see ourselves as beyond just fashion; we are about emotions, community, creativity, craft and self-love. We believe our garments are vibrant and alive, expressions of the many emotions and moods that women experience. Our designs reflect individuality while fostering a sense of belonging and empowerment.
We thank you for being here and welcome you to discover timeless designs and versatile pieces consciously designed for year-round wear. Our clothing is crafted to be multi-occasional, making dressing up enjoyable, while embracing the essence of elegance. Wearing AGAATI is not just about donning garments; it's an expression of your inner self, a celebration of the unique, of yourself!
We are working towards curating wearable art and one-of-a-kind designs, fashion accessories and home designs that are narratives inspired from culture, history and nature. AGAATI is committed to bringing accessible luxury through sustainable efforts but we cannot do it alone, we need you in this journey!
The products have at least one of the following sustainable attributes.
At AGAATI, sustainability means supporting artisan communities and nurturing a lasting relationship with nature. We prioritize socio-economic and environmental impact in our design, supply chain, and logistics. Our creations aim to connect artisans with consumers, empower women, and promote a sustainable lifestyle. Additionally, we collaborate with artisans to offer eco-friendly, ethical, and handcrafted jewelry and home designs.
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Makers and artisans
We are grateful to the skilled artisans who add soul and create magic in our garments. It is our mission to bring the makers and consumers closer together. We believe artisans and consumers complete the sustainable cycle of beautiful one of a kind tailored garments. The artisans we partner with inspire us to respect and celebrate the true beauty of handmade which we are so fortunate to have access to and bring that to our customers too.
Exploiting artisans for short-term profits has been damaging artistry where most makers want their next generation to leave the trade to do better. We want to make this trade better and preserve the craftsmanship.
Our clothing is crafted in an ethical and environmentally conscious tailoring atelier in India. A skilled team of pattern makers, tailors, and hand embroiderers creates these high-quality, special pieces just for you.
We will continuously strive to bring positive impact to the makers' lives and hope you will join this movement too.
Our approach of sustainably sourcing and using raw materials has four key dimensions.
Natural fibre: We focus on using natural fibres like organic cotton, silk, hemp and wool. Within these, we work with suppliers to find one of a kind, unique fabrics that provide soft luxurious feel while also being breathable for comfort and harmless to the environment. Hand weaved textile is used in almost 50% of our design.
Zero waste philosophy: An integral part of our design philosophy evolved studying zero waste design methods, then we took it beyond. We start with a philosophy of making garments that are timeless, desirable and of highest quality to last a lifetime. In our making process we use left over pieces of fabric as embroidery giving a second life to the fabric and leftover dead stock fabrics handed over as surplus by bigger companies.
Zero toxic chemicals: Dyeing of fabrics is one of many ways fashion impacts environment. While dyeing we use azo free dyes that have the removal of metallic component, which can create a textile-induced chemical sensitivity, or worse. Natural dyes will be used in hand painted designs. We are constantly exploring methods to find desired colors in natural dyes that is scalable.
On being Vegan: We thought long and did research before deciding not to be vegan yet. Being vegan meant that we either use polyesters (petroleum-derived fibers), or restrict the use within natural fiber like silk or wool, or we invest in R&D to find ways to create new fabrics that are vegan. In time we hope to make better progress. The search for the suitable peace silk is ongoing. We do not use any leather or fur products. Amongst animal products, we use silks and wools where we carefully select suppliers like humanely raised Alpaca wool from California and Matka Silk from waste mulberry silk yarns in India. Our research will continue.
Designer
Hello and welcome to AGAATI World. I am Saloni, founder and creative head of AGAATI and grateful for your time in being here! I would love to share a little about my journey. I am a native of the Himalayas and lived and travelled across various continents, which has been a key source of my inspiration and influence. Growing up surrounded by purity of nature, diverse culture, music, vibrant textiles and bold colors have all been embraced in my creative process.
I was fortunate to graduate from Parsons, The New School, got trained in couture and ready-to-wear and my knowledge got further enhanced after training at reputed fashion houses such as Oscar De La Renta, Diane Von Furstenberg, Zac Posen and Naeem Khan. I have been chasing my dreams for 14 years now, designing women’s ready-to-wear collections that are narratives of nature, culture and people. Feels like yestertday!
My commitment to a creative life and craftsmanship slowly developed into developing and leading an impact business. Sustainability naturally shaped the idea of AGAATI when I moved from New York to San Francisco. AGAATI evolved into a high fashion sustainable womenswear brand that has one-of-a-kind designs which connect communities, empower women, and inspire a more sustainable lifestyle.
Passionate about creating a positive impact for nature, artisans and women, I hope to bring beautiful designs to all my clients and lead AGAATI into the much-needed sustainable future!
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